1Up Blog

Blog Post or Article? What’s the difference and why should I care?

June 20th, 2017 sheena Content marketing, or the creation of content that stimulates the interest of potential clients (while not including a bunch of sales language), is a tool that can help build trust with your audience and subject matter expertise in your industry. There are many types of content marketing such as blog posts, articles, social media posts…

Ghost in the Shell (2017)

May 2nd, 2017 sheena Despite some of the negative press, I quite liked the live action Ghost in the Shell.  If you haven’t seen the original anime,  it is worth a watch. Set in the future when cybernetics are as common as hip replacements are now, Major (aptly played by Scarlett Johansson) wakes as the first of her kind…

Grow Your Business With Conversion Copywriting

April 1st, 2017 sheena In today’s world of information overload, it is easy to get lost among all the content competing for our attention. What is it that makes someone click on one story over another? This is where conversion copywriting can make the difference. Every email you send, landing page you create and social media message you post…

Movie Review: Life

March 25th, 2017 sheena (minor spoilers) Who doesn’t love a good horror story in space? Brave and attractive people stuck in tight quarters with a hostile alien, without gravity, surrounded by the deadly vacuum where no one can hear you scream? Sign me up. Ryan Reynolds easily steals the first few scenes as the cocky and humorous space cowboy,…

5 Awesome Gifts for Your Favorite Geek

November 29th, 2016 sheena Whether it’s your boyfriend, daughter, best friend, brother or boss chances are good you have at least one geek in your life. Make yours gush with joy for their birthday, anniversary or favorite holiday with one of these great gifts priced from $5 to $50. … 1. Star Wars Bin This affordable yet stylish bin…

Spin by Robert Charles Wilson

October 27th, 2016 sheena Imagine that you’re hanging out in your backyard. Maybe you’ve had a cookout with friends or are just enjoying the night air. The sky is dotted with stars. The moon is opalescent and full. And then… The stars go out. The moon? Gone. The sky becomes a black shroud of nothing. What happens next in…